"Bye bye 2021 - Thanks but No Thanks We are getting over with a second consecutive pandemic hit year, with early indicators of possibly yet another one in the making. How do we react? What’s there to welcome in 2022?
Well, to me the glass is half full. We made it this far and if anything the last two years have taught me the most, it is to truly be thankful about waking up every morning with a grateful heart.
If 2021 was the year we regrouped and took control of our lives back, albeit partially, 2022 will be the year when we will certainly make even greater strides towards normalcy.I am very hopeful on the Business Front too. AGL outperformed most of the Hakuhodo APAC Entities on Business revival front and we will continue to march forward.There are very serious considerations internally in the Hakuhodo Network of our proposal to make India an export focussed country - where we export our services, processes and people to different parts of the Hakuhodo Network. This will bring huge growth opportunities to the ambitious and deserving ones among you all to grow and help AGL realize it’s goal of creating more than 3000 High-Tech Jobs in India by 2025.So stay hopeful, don’t lose the person-to-person touch, spend more time with your Parents and family and don’t let negativity affect you. There is a finite time we all have and lets make the most of it.
Thanks"
Rakesh Yadav, Founder & CEO
And it's nearly a wrap. 2021 threw a lot at us to think, reflect and act on. I consider myself to be extremely fortunate to have experienced more ups in this roller coaster of a year. We also ended up embracing umpteen changes in our work ecosystem like a boss which showcases that WE put the A G L in agile. Google hangouts became the new 'Nandu' (chai sutta hotspot), lunch breaks at the cafeteria became working lunches and the Google Calendar became everyone's holy grail. We grew in count, regions, clients as well as in spirits in this curveball of a year and hit many a homeruns too. The grit, the determination, the sincerity shown by each and every one of us Adglobians, makes me pat my back for spending more than 12 years here (and counting). Cheers to each and every Adglobian across the country for making 2021 a resounding success and here's hoping we rock it even harder in 2022.
"I want to take this opportunity to thank everyone for all their efforts throughout the year. The success of our company is built on the efforts of each on of you and in this past year, we have enjoyed many successes.
Thank you for the dedication & commitment that each one of you has shown us.
We’ve come through a year that was filled with a lot of challenges, especially on a personal front for a lot of you. How reassuring its been to know that we can count on all of you regardless of what faces us. On behalf of AGL, please allow me to extend my personal and genuine appreciation to each and every one you for your valuable contributions. Working with you this past year has been a pleasure and we’re proud to have you all with us.
We offer our best wishes and happiness to you and your families as we all look forward to a successful 2022."
2021 continued with the ensuing uncertainties. As we say, the test of character is not in delivery but in operations. We as a team were tested when the overall WFH became an integral part of ways of working as opposed to an event. We delivered a lot of exciting engagements , they were critical business engagements like MSSF or SMP or Partner ecommerce platforms. Along with it we also did our first in voice chatbot integrations , resilient messaging platforms or continuous delivery frameworks. When I look back to the passing year I feel proud of our accomplishments , I am also pained by the loss which we had to bear in this year. 2022 will be the year of more happiness , learning and a lot more achievements. It promises to be a very exciting year and we will see the fruits of the roadmap implementation. Let this be the year of AGL3.0 ( AGL is not the place , it’s the people :-)).
Wishing you all a very happy and prosperous new year
"We’re near the end of one of the most eventful years in recent history, I hope this New Year be filled with optimism, hope, and dreams that come true!
Let your attitude look forward and not backward. The best is yet to come! This is going to be a journey of transformation, resilience and success in 2022. "
"Dear 2021,
I want to be fair by at least admitting that you were a good year for us. The lucky people working from home, in that we have work and we have a home, should hardly get to complain. You gave us some long desired and worked-for wins. Wins that we got by working together as AGLites.
But you fade in glory to all the years that came before 2020. The times when days in office were like the winter solstice. Buzzing through so much activity and so many familiar, smiling faces that it would be 8pm in the wink of an eye. Sometimes a meeting packing us together in cars and conference rooms, sometimes an all hands of fun and cake. People one bay over getting samosa jalebi and raiding us for donuts and such. Days of toils, days of wins and snug hugs or just nights of a lit up terrace. The shout outs on staircases and hold ups of elevators. These are our days of glory.
Happy New Year, 2022! Let’s see you live up to the glory of yester-years and more! Looking forward to the Old Us in the New Year! "
This year has been about resilience and agility. A year that makes me count my blessings tad more. I appreciate the effort, commitment & grit of every member of the AGL family in a year filled with trials and tribulations. On this note I pray and manifest that 2022 be a year of growth, expansion & cohesiveness.
Goodbye 2021.
Time to think, dream and reflect. In 2022, we vow to write our own stories powered by new hopes and ambitions. Like a candle, let us spread the light of knowledge and shine our empathy on others.
"Success and failures does not define your efforts. While failures teach you important lessons, success keeps you motivated to move forward. Thank you everyone for always working to the best of your abilities and helping the company to achieve more every year.
May there are more achievements to make and many more new opportunities for you to grab and prosper in life. Wishing everyone a Happy New Year."
"As New Year is approaching, I want to take this as an opportunity to extend my heartfelt greetings for the season and appreciate you all for your accomplishments and achievements for last year. Last year was a great year as far as achieving Creative team targets are concerned. Maruti FMP, NSS, Yamaha were our big wins. Projects that we worked on and went live on time were MSGA, MSGP, Muthoot Finance, Smart Finance, Book test drive.
And some social pitches that we won accounts like Bihar, Startup India NSS social, Care, We achieved many awards last year - Mobile Awards THE MADDIES, 11th India Digital Awards by IAMAI (Gold, Silver and Bronze), Best social media brand for best use of Technology- Ar experience on FB We would not have achieved this great success without our Associate Creative Directors / UX Manager / Delivery manager / Group Heads and their immense contribution to all projects is highly appreciated. During this pennymac time we also introduce a team growth and learning program (UX Principles and Thought Process) under our Design Research Lab - A Big Thanks to Nupur and All Team Members who make this Program Success and spear their extra time after Office Hrs. for a long 2 months Training Session. Also few people in our team have started a new phase of time as they got married this year.
I thank one and all for your support and dedication and for the extra hours that you worked to achieve the goal and complete our project.
We have many more BIG projects lined up next year and I am sure with my team's dedication and determination we will be able to complete those also in time. I thank you all for your support and hope this relationship continues and we achieve success together. My best wishes to you and your families for a safe, Happy Holiday Season and a very Happy New Year 2022. "
We will come across a lot of new faces when we are back. Here is a list that will help you get acquainted with their names as of now:
The Star Performers for the month of November are:
Paytm calls for a petition to install Paytm SoundBox at weddings. A Soundbox will be a talking AI that will allow the receiver to know OUT-LOUD how much have the depositor transferred esp during times like Wedding, Cab Drivers etc. - This will be in various languages that will be helpful for single language knower.
#WeddingSeason #Paytm #FestiverMarketing
#MarriageOrientedMarketing
"We're officially TWO MILLION customers strong and counting Thank you for trusting us with your groceries, which btw, probably falls into one of these types (unless we missed something)
Use #SwiggyInstamart on the @swiggyindia app to get your groceries delivered in 15-30 mins."
#SwiggyInstamart #Swiggy #BrandMarketing
#AppreciationPost #Celebratory #InformativePost
Flipkart is in advanced talks to lead a new funding round of about $100 million in fresh produce supply chain startup Ninjacart, people briefed on the matter said. This will be one of the largest investment rounds by the e-commerce major in a startup as it races to expand its footprint in India’s fast growing online grocery business.
#BrandGrowth #MarketingEvolution #Funding #Flipkart #MarketingEvolution
“I left Kotak on March 31 and on April 1, I was in the process of incorporating the company,” says Nayar. “A lot of people said that since I had quit work after so long, I should take a break. But I just wanted to go ahead.”
#NykaaIPO #FalguniNayar #Nykaa #IPO #AwarenessOriented
Some companies used the opportunity to market their products. Netflix tweeted an image from its new hit show “Squid Game” showing a contestant in the series labeled as “Twitter” holding up and saving the life of a contestant labeled “Everyone.”
#ServerDown #InstagramDown #FacebookDown
#MomentMarketing