Campaign - TVS NTORQ REVVV
Agency Name - Adglobal360 India Pvt. Ltd.
Brand Name - TVS Motor Company
Sub- Category - Best Use of Influencer Marketing
At AGL, we believe in nurturing a balanced life through the harmony of wellness, creativity, and compassion. This season, we came together to celebrate practices that fuel the mind, body, and spirit, while giving back to the community. Let’s delve into the moments of reflection, joy, and service, fostering a deeper connection to ourselves and those around us.
Our commitment to fostering a healthier and more compassionate workplace is unwavering. This year, we embraced the principles of mindfulness, well-being, and community spirit through two remarkable events that have left a lasting impact on all of us - International Yoga Day and International Music Day!
International Yoga Day: A Journey of Mindfulness
We celebrated International Yoga Day with a memorable online session that highlighted the profound benefits of mindfulness and physical wellness. The session, led by Jigyasa and our dedicated mentors, was a testament to the power of yoga in enhancing both mental and physical health. Our employees across various locations joined in, making it a truly inclusive and enriching experience.
The session gave us an opportunity for us to reconnect with ourselves. The guidance provided by Jigyasa and other mentors helped participants grasp the true essence of yoga, fostering a sense of calm and balance that extends beyond the mat and into daily life.
International Music Day: A Symphony of Talent and Joy
We celebrated International Music Day with an event that showcased the incredible talent and enthusiasm of our AGLites. The evening was filled with captivating performances by our musical employees, each displaying an impressive range of abilities and a deep passion for music.
The event was more than just a celebration of music; it was a testament to the vibrant and supportive culture we cultivate at AGL. The joy and camaraderie experienced by everyone who attended were palpable, and the evening was a resounding success, thanks to the spirited participation of all involved.
But that’s not all! AGL believes in giving back to society, and with this spirit, we organised another event.
Blood Donation Camp: A Life-Saving Initiative
Our commitment to giving back to the community was further demonstrated through our blood donation camp. Under the banner of “A single pint can save three lives, a single gesture can create a million smiles,” we witnessed an outpouring of generosity from AGLites across the board.
The success of the blood donation drive was a direct result of the compassion and dedication of our employees. The willingness to contribute to this life-saving cause not only highlighted their kindness but also made a significant impact on many lives. We extend our heartfelt gratitude to everyone who participated and helped make the event successful.
These events reflect our core values of health, humanity, and harmony. Whether through the discipline of yoga, the joy of music, or the act of saving lives, our collective efforts have brought us closer together and reinforced our commitment to making a positive difference. We thank everyone who contributed to the initiatives and for embodying the spirit of AGL in every aspect of our shared journey.